Twist Lab

15 Creative Messaging Strategies Small Businesses Can Use To Fuel Rapid Growth

Getting a message out in the early days of agency marketing simply meant buying ad space in a magazine or mass media outlet. Today’s world of marketing is a wholly different situation. With the focus on social media interaction at the core of many marketing campaigns, there is less of a “scattershot” approach and more of a focused drive to get the right message to the most suitable consumers for the product.

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12 Tactics For Testing Product Engagement With A New Audience

Expansion is one of the most exciting parts of business growth. However, new markets may be significantly culturally different from the company’s traditional customer base. That’s why a business should have a framework in place to gauge the response of the new audience before it releases its product or starts providing services in that market.

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